Umera AI: How We Build Bespoke AI Agents for Property
Umera AI is a UK based AI automation agency. We build and maintain bespoke AI agents for estate agents and property managers. Two products. One focus. The property industry.
We are not a SaaS platform. We are not a CRM. We do not sell subscriptions to a generic tool and leave you to figure it out. We are a small, technical team that builds AI agents specifically for your business, connects them to your existing tools, and maintains them every month.
This post explains exactly who we are, what we build, how we build it, and why we focus exclusively on property.
What Umera AI Actually Is
Umera is an AI automation agency. That means we are a service company, not a software company. We do the work. You get the result.
We build two products:
- Estate Agent Voice Agent: An AI voice agent that answers every call to your agency, qualifies leads, books viewings, updates vendors, and logs everything to your CRM. It picks up in under five seconds. It works 24/7. It handles 90% of calls without human involvement.
- Property Manager Chat Agent: An AI chat agent that handles every guest message across WhatsApp, Airbnb, Booking.com, and email. It coordinates cleaners, escalates maintenance issues, and keeps landlords informed. It responds in under 60 seconds, every time.
Both agents are built on the latest large language models with retrieval augmented generation (RAG). That means they are trained on your specific business data: your listings, your properties, your policies, your tone of voice. They do not send generic template responses. They know your business because we teach them your business.
What Makes Us Different
There are plenty of companies selling AI tools for property. Most of them fall into one of three categories: SaaS platforms that give you a login and wish you luck, freelancers who build once and disappear, or generic automation agencies that treat property the same as any other industry.
Umera is none of those. Here is what sets us apart.
Bespoke, Not Template
Every agent we build is configured specifically for your business. Not a template with your logo on it. Your agent knows your properties, your team, your processes, and your edge cases. When a guest asks about parking at your Camden flat, the agent gives the right answer for that specific property. Not a generic "please check your booking confirmation."
Maintained, Not Abandoned
Most automation projects fail after the first month. Something breaks, nobody fixes it, and the business goes back to doing everything manually. We do not build and walk away. Every month, we monitor your agent's performance, fix issues, improve accuracy, and adapt the system as your business changes. When you add a new property or hire a new team member, we update the agent.
Connected to Your Tools
We do not ask you to adopt a new platform. We connect into what you already use. Your CRM stays. Your calendar stays. Your WhatsApp stays. The agent works behind the scenes with the tools your team already knows. Zero disruption. Zero training.
A Real Team, Not a Black Box
Umera is a real company with real people. When something needs attention, you talk to the person who built your system. You are not submitting a support ticket to a queue. You are working with a team that knows your business inside out.
Umera at a Glance
- Founded: UK based AI automation agency
- Focus: Estate agents and property managers
- Products: Voice Agent (calls) and Chat Agent (messages)
- Model: Bespoke build + monthly maintenance
- Technology: Latest LLMs + RAG, trained on your data
- Team: Jekan (founder and builder), Avara (co-founder), Tommy (sales)
Our Process: How We Build Your Agent
Every engagement follows the same three week process. No shortcuts. No rushing to deployment without proper training. This process is why our agents achieve 90% autonomous handling from the first month.
Week 1: We Learn Your Business
We start by mapping everything. Your operations. Your communication patterns. Your team structure. Your tools. Your tone of voice. Your edge cases. For estate agents, that means understanding your listings, your viewing process, your vendor communication style, and your CRM setup. For property managers, it means documenting every property, every house rule, every check in process, and every escalation path. This week is the foundation. The more we learn, the smarter your agent is from day one.
Week 2: We Build Your Agent
We connect into your existing tools and train the AI on your business data using RAG. For estate agents, we integrate with your CRM, calendar, and phone system. For property managers, we connect to Hostaway (or your PMS), WhatsApp, email, and messaging platforms. We configure every workflow: lead capture, viewing bookings, guest replies, cleaner dispatch, escalation rules, and follow up sequences. Every scenario is tested against real examples from your business.
Week 3: We Test and Go Live
We run controlled tests, fine tune responses, and deploy with human oversight for the first few days. Once we confirm the agent is handling communication accurately, it runs autonomously. From day one of full deployment, every call is answered and every message is replied to.
After launch, we maintain your agent indefinitely. This is not a project with an end date. It is an ongoing service. The agent gets smarter over time because it learns from your operations data. Month six is measurably better than month one.
Our Clients and Results
We work with UK property businesses that need to handle high volumes of communication without hiring more people. Here is what the numbers look like across our active clients.
Huluki Home Stays manages short term rental properties across London. Before Umera, their team spent 40+ hours per month on guest messages. Response times averaged 15 to 45 minutes. After deploying our Chat Agent, 90% of guest messages are handled autonomously. Response time dropped to under 60 seconds. Guest complaints from slow replies went to zero. Six months running, zero complaints attributed to AI.
Nicholls Boreholes runs a water pump servicing operation. Before Umera, scheduling and client coordination was entirely manual, consuming significant operational hours each month. Our automation system handles scheduling, confirmations, follow ups, and team coordination. The result: 31+ hours saved per month and a reliable process that runs without manual intervention.
"I don't even think about guest messages anymore. It just handles it."
Our Technology Stack
Transparency matters. Here is what powers Umera's AI agents.
Large Language Models (LLMs): Our agents run on the latest generation of large language models. The same class of AI behind ChatGPT and Claude. These models understand natural language, handle nuance, and carry on real conversations. They do not follow scripts or decision trees.
Retrieval Augmented Generation (RAG): RAG is the mechanism that connects the AI to your business data. Instead of relying on general knowledge, the agent retrieves specific information from your property listings, policies, FAQs, and operational documents before generating a response. This is why it can tell a guest exactly where the key safe is at your Islington flat, not just "please contact your host."
n8n (Automation Engine): We use n8n as our workflow automation platform. It connects your AI agent to every tool in your stack: CRMs, calendars, messaging platforms, email, and internal systems. n8n handles the orchestration. The AI handles the intelligence.
Your Existing Tools: We do not introduce new software into your business. We connect into what you already have. Monday.com, Hostaway, TeamUp, Gmail, WhatsApp, Slack, Reapit, Alto. If you use it, we can connect to it.
Why Property
We could build AI agents for any industry. We chose property for three specific reasons.
The problem is obvious and measurable. Every missed call is a lost lead with a quantifiable value. Every slow guest reply is a measurable risk to your review score. Property businesses lose money in ways that are easy to track and easy to fix with the right automation.
The communication patterns are predictable. 90% of calls to an estate agency follow the same ten patterns. 90% of guest messages ask variations of the same twenty questions. Predictable patterns are exactly what AI excels at. The remaining 10% gets escalated to your team with full context.
Property businesses run on tools we know deeply. Hostaway, Reapit, Alto, Rightmove, Airbnb, Booking.com, WhatsApp, Monday.com. We have built integrations with these platforms. We understand their APIs, their limitations, and their workarounds. When you hire a generalist agency, they spend your first month learning your tools. We already know them.
Specialisation means we build faster, build better, and solve problems we have already seen in other property businesses. Your agent benefits from everything we have learned across every client.
What It Costs
Umera charges a one time implementation fee of £495, which covers the deep dive into your business, the bespoke build, testing, and deployment. After that, monthly retainers are straightforward:
- Voice Agent: £299 per month per branch
- Chat Agent: £10 per property per month
Both include ongoing maintenance, monitoring, and improvements. No per seat pricing. No annual lock in. No surprise costs.
For context: a full time receptionist costs £24,000 to £30,000+ per year for one branch, covering working hours only. A Voice Agent costs from £3,588 per year per branch and covers 24/7, every call, with unlimited capacity. A Chat Agent for a 24 property portfolio costs £240 per month, replacing 36+ hours of manual work and covering every platform, every hour of the day.
Is Umera Right for Your Business?
Umera works best for property businesses that:
- Handle high volumes of calls or messages (estate agents with 1+ branches, property managers with 5+ properties)
- Miss leads or guest messages because the team is stretched
- Want 24/7 coverage without hiring evening or weekend staff
- Have tried DIY automation tools and found them too fragile or too complex
- Want a partner who builds, maintains, and improves the system. Not a vendor who sells a licence and disappears
If that sounds like your situation, a 15 minute conversation is the fastest way to see what a Voice Agent or Chat Agent would look like for your specific business.